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Deimira Baidoo

Ventures

Work by Deimira Baidoo

Named companies and public products only. No app laundry list. No fabricated traction. Housing projects are described as they appear in public record, not as a sales brochure.

Ventures

Housing

Melcom Homes / Melcom Group

Deimira Baidoo is founder of Melcom Group (2014) and President of Melcom Homes Ltd., a Calgary custom and multi-family builder focused on energy-efficient homes in Alberta.

Melcom Homes Ltd. was incorporated in 2020 and builds custom homes, inner-city infills, townhomes, and condominiums. Public coverage of the company notes work in established Calgary neighbourhoods including Tuxedo Park, Renfrew, Killarney, and Montgomery, and in newer communities including Walden, Discovery Ridge, Nolan Hill, Sage Hill, and Echo Haven, as well as Airdrie and Edmonton.

Melcom Group predates the home-building company. Treating “years in business” as a single number flattens two clocks: more than sixteen years around housing in Alberta, and a home-building company that started in the pandemic years. This site keeps those clocks honest.

melcomhomes.ca

Advisory

Agency Crusade

Deimira Baidoo owns and operates a marketing and business consulting practice, Agency Crusade.

The work is counsel and execution for businesses that need a clearer public face and tighter commercial instincts. This site does not invent a client roster, retainers, or performance claims.

Software

Light Bindlore

A free Chrome extension that turns books you own into on-device AI skills for agents that read Markdown.

Parsing, OCR, and skill-building run in the browser. Bindlore is built as a converter for files you have the right to use — not a DRM workaround, and not a laundry list of other apps.

bindlore.app

Affordable housing

Bendera Housing / Belong@Bendera

Bendera Housing is a Black-led nonprofit housing organization. Belong@Bendera is its affordable housing work in Edmonton.

Bendera Housing Ltd. is a non-profit company registered in Alberta at the same Calgary address as Melcom Homes. The City of Edmonton has selected Bendera Housing to develop affordable homes on a former surplus school site in Blue Quill, with public engagement required and construction expected to begin in 2027.

This page names the work without inventing a title, unit mix, or capital stack beyond what public notices already state. For current project detail, use Bendera Housing’s own site.

benderahousing.com

Writing · coming soon

The First 90 Minutes

A forthcoming book. Listed here as Coming soon — no storefront or download URL until it exists.

The working mark is #FirstNinety. When there is a real edition, this site will point to it. Until then, the honest status is: in progress.

Melcom Homes, in public

Selected housing work

These are not “portfolio cards” invented for a template. Each one can be followed to a Melcom Homes page, a project site, or contemporaneous coverage. Details that could not be verified — square footage claims, client quotes, satisfaction percentages — are omitted.

  • Mixed-use community · Northwest Calgary

    Aspire at Sage Hill

    Melcom Homes’ mixed-use community on a 3.5-acre site at Symons Valley Parkway and 37 Street N.W. Public announcements describe 65 condominiums, 35 townhomes, and commercial space, with a sustainability brief that includes EV charging and energy-efficient systems. Deimira Baidoo, as President of Melcom Homes: “Aspire is not just a development. It’s a promise to redefine community living in Calgary.”

    Source

  • Commercial · Nolan Hill, Calgary

    Melcom Plaza

    A two-building commercial development in Nolan Hill. Melcom Homes has described a sustainability brief that includes solar panels, high-performance glazing and insulation, and solar-powered EV chargers, with leasing offered to businesses. This site does not invent floor area or tenant lists.

    Source

  • Custom homes in an eco-community · Calgary

    Echo Haven

    Echo Haven is a 25-home eco-community that preserves a large share of its land. Melcom Homes is a builder inside that neighbourhood — including the Lotus home — not the inventor of the entire community. The distinction matters, and this site keeps it.

    Source

  • Residential · Calgary, Airdrie, Edmonton

    Inner-city infills & custom homes

    Custom and infill work in established Calgary communities, including Tuxedo Park, Renfrew, Killarney, and Montgomery, and in newer communities such as Walden, Discovery Ridge, Nolan Hill, and Sage Hill. Melcom Homes also builds in Airdrie and Edmonton. Individual unit sizes and sale claims are left to the company site, where they can be kept current.

    Source